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Master of Science in Applied Data Analytics


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Master of Science in Applied Data Analytics

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MS in Applied Data Analytics

Master of Science in Applied Data Analytics is best defined as Data Storytelling – helping managers build presentation skills with a brief illustration, a three minute story and a big idea. This online program addresses the growing demand for a deeper understanding of data analytics among administrative staff and managers in any field.

The Master of Science in Applied Data Analytics degree provides decision-makers in any field with a broad focus on understanding and the transformation of analyzing data to problem solve, critically consider and develop solutions to organizational problems and opportunities. Additionally, this program was developed in collaboration with SAS TM, a premier, longtime trusted leader in analytics. The collaboration with SAS TM allows students access to two opportunities to include SAS TM University Edition software (for the duration of the program) at no charge. Also, built into the course work, Averett and SAS TM have joined to give students a joint certificate.

Goals and Course Topics

Effective leaders must demonstrate effective communication skills emphasizing proper techniques for analytical presentations, problem solving ability of complex business decisions, quantitative literacy, critical thinking in seeking solutions to complex business problems and analytical decision making. Our Applied Data Analytics program will help you develop these skills and qualities and equip you to lead and manage organizations of any size.


  • Big Data
  • SASTM : Usage and program wide application from premier software
  • Role of Analytics in Decision-making
  • Descriptive and Predictive Analytical Tools
  • Contemporary Issues in Analytics
  • Data Mining
  • Sentiment Analytics and Voice Analytics
  • Web Analytics


Career Options:

  • Data Analyst
  • Data Scientist
  • Data Engineer
  • Operations Analyst
  • Marketing Analyst

MS in Applied Data Analytics Format

This program is formatted for intense study and accelerated completion online. Depending on your scheduling preferences, degree completion may be achieved in less than 2 years. Small classes allow for productive discussions and personal attention from your instructor.

Who This Applied Data Analytics Program Is For

This program is for recent graduates from regionally accredited undergraduate programs to longtime professionals looking for a competitive edge, new skills and opportunities to best use data informed practices.

Students with a 3.0 GPA or above will be accepted. Students with a GPA under a 3.0 will be reviewed by our committee before acceptance is granted.

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