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MBA ADA Concentration


Lead Your Organization

Master of Business Administration

The Master of Business Administration with a Concentration in Applied Data Analytics is best defined as Data Storytelling – helping managers build presentation skills with a brief illustration, a three minute story and a big idea. This online concentration addresses the growing demand for a deeper understanding of data analytics among administrative staff and managers in any field.

The MBA with an Applied Data Analytics Concentration provides decision-makers at any organization, with a broad focus on understanding and the transformation of analyzing data to problem solve. With this degree, students are given the tools to critically consider and develop solutions to organizational and community problems and opportunities. Additionally, this program was developed in collaboration with SAS TM, a premier, longtime trusted leader in analytics. The collaboration with SAS TM allows students access to two opportunities to include SAS TM University Edition software (for the duration of the program) at no charge. 

Goals and Course Topics

Effective leaders must demonstrate effective communication skills emphasizing proper techniques for analytical presentations, problem solving ability of complex business and community decisions, quantitative literacy, critical thinking in seeking solutions to complex business and community problems and analytical decision making. Our Applied Data Analytics concentration will help you develop these skills  and equip you to lead and manage organizations and communities. 


  • Big Data
  • SASTM : Usage and program wide application from premier software
  • Role of Analytics in Decision-making
  • Descriptive and Predictive Analytical Tools
  • Contemporary Issues in Analytics
  • Data Mining
  • Sentiment Analytics and Voice Analytics
  • Web Analytics



  • Data Analyst
  • Data Scientist
  • Data Engineer
  • Operations Analyst


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$ 655 per credit hour
  • Plus Any Additional Fees
Apply today!

MSCJ Applied Data Analytics Format

This concentration is formatted for intense study and accelerated completion online. Depending on your scheduling preferences, degree completion may be achieved in less than 2 years. Small classes allow for productive discussions and personal attention from your instructors.

Who This MBA – Applied Data Analytics Concentration Is For

The MBA with an Applied Data Analytics Concentration is for working professionals from any background who hold a bachelor’s degree. However, we do not require a minimum amount of full-time work experience to be accepted into this concentration. 

We prefer applicants with official transcripts showing a 3.0 or higher GPA in the last 60 credits of bachelor degree study.

Are you ready to get started?

If you are ready to start your journey with us, Apply Today and request a FREE Transfer Credit evaluation!

How to Choose an Online Program

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Which program are you interested in?

Our next session starts June 26.

Reserve your seat today!